L’ORÉAL LUXE

Complete design, production and installation of Biotherm product display for L’Oréal Luxe in luxury department store Magasin (Du Nord). The Biotherm product display was installed on the ground floor just off the main entrance, welcoming the more than 7 million annual visitors to the popular shopping haven.

Magasin is located in the heart of Copenhagen facing Kongens Nytorv. Established in 1869, Magasin is still super popular among locals as well as tourists to this day. Biotherm is part of the L’Oréal Luxe portfolio of luxury brands.